About Primal
Built AroundRadical Motorsport.
Primal Motorsports provides racing schools, race programs, race cars, private coaching, service, and parts through one experienced team. Headquartered at Atlanta Motorsports Park, Primal supports drivers throughout every stage of Radical ownership and competition.
Primal crew preparing Radical race cars with trackside supportThe Primal Team
One Team.Everything Radical.
Whether you want racing schools, race programs, private coaching, race cars, service, or parts, you work with the same experienced Primal team.
Capabilities
What We Support.
Racing SchoolsSCCA-accredited Radical schools that build real driving skill.Explore schoolsRadical prototype on track for the path into driving schoolRace ProgramsTrack days, race weekends, and series support for qualified drivers.Explore race programsDriver hands on a Radical Sparco wheel for the path into driving programsPrivate CoachingFocused one-on-one coaching before a school, between programs, or ahead of an event.Request coachingTyler coaching a driver in a Radical during one-on-one private instructionRace CarsNew and used Radical inventory represented through Primal.View inventoryRadical SR10 XXR Gulf Blue manufacturer studio photographyService & PartsMaintenance, race prep, parts sourcing, and technical help.Request servicePrimal team at Atlanta Motorsports Park
Next step
Talk with thePrimal Team.
Tell us what you want to accomplish. We'll point you in the right direction.